Celebrate your love for each other and North Carolina with the Uniquely Southern favorite, Cheerwine.

May 16, 2020 

It’s our yearly celebration of where we’re from and all the people who make us a Uniquely Southern favorite. Join us for amazing food and drinks, lively entertainment, and all the Cheerwine you can drink. 

The safety and health of Cheerwine Festival attendees, staff, vendors and volunteers is our number one priority. We're continuing to closely monitor developments and follow recommendations from the CDC, federal, state and local agencies. At this time, we are still planning to move forward with Cheerwine Festival on May 16, 2020. We will continue to post updates if plans change.

Vote for this year’s festival t-shirt, click here.

For Volunteer and Vendor Information, click here.
RSVP and stay in the know about the festival.


The 3rd Annual Cheerwine Festival was our biggest yet with over 60,000 people in attendance. Smash Mouth rocked, new Cheerwine-inspired dishes and drinks were served, and we were able to show our appreciation to our fans yet again.

Festival Fun

300+ minutes of live music including Smash Mouth

Community Impact

$7,500 donated on behalf of Cheerwine to Rowan Meals on wheels


Sights and Sounds from Cheerwine Fans